Emmanuelle Chriqui and Whitney Port were on hand to help celebrate Gen Art New Garde presented by Crest 3D White’s unveiling of the A/W12 collections from emerging Designers Gemma Kahng, Samantha Pleet and William Okpo.

The evening began with a cocktail hour where New York’s fashion elite mingled and sipped champagne followed by fun and vibrant runway shows from all three designers which DJ Harley Viera-Newton of Roc Nation set the soundtrack for. Guests stuck around afterwards for a reception where they enjoyed music, a photo booth and cocktails! The evening benefitted Raise Hope For Congo Charity and IMG models Jessica Gomez, Jarah Mariano, Ariel Meredith, Damaris Lewis and Heidy de la Rosa walked for the cause in William Okpo designed attire.

Crest 3D White’s partnership with Gen Art this season not only supports the runway presentations of five ‘on the cusp’ designers, but also gives one fledgling designer the stand-out moment of a lifetime with the “Little White Wardrobe (LWW)” Design Competition and presentation at Gen Art New Garde. As part of the competition, emerging fashion designers were challenged to create a glamorous and radiant collection and bring bright smiles to the runway, all inspired by the must-have beauty accessory of fashion week, Crest 3D White. For the first time in Gen Art history, the winning designer’s capsule collection will walk the runway that evening at the Gen Art New Garde fashion show. Finalists include, Tableaux Vivants, Wen Shi, Mataano, and Dmitry Sholokhov. On hand to announce this new partnership and the “LWW Design Competition” winner will be Crest 3D White spokesperson and Gen Art alumni Whitney Port. Crest 3D White is also thrilled to announce they will be live-streaming the fashion show and ‘white carpet’ arrivals to their Facebook page.

Joining Crest 3D White are lead partners Ciroc Ultra Premium, VOGA Italia, and The ONE Group, which provided their new midtown STK private dining room and Asellina Restaurant in the Gansevoort Park Hotel as the locations for a series of private celebrity/influencer dinner parties throughout Fashion Week. ‘)}