Gap has unveiled an edgy new ad campaign that features lesser-known musicians and dancers including the San Francisco Ballet’s Yuan Yuan Tan.

Yuanyuan Tan is a principal dancer with the San Francisco Ballet. She entered Shanghai Dance School at the age of 11. Initially her father opposed this, as he wanted her to become a medical doctor. Her mother, however, was very supportive. Her fate was settled by a coin toss – the coin landed on heads and Yuan Yuan Tan started her dancing career.

Her fame is much greater in China, as she is the most critically acclaimed Chinese ballet dancer ever, and the only Chinese ballet dancer to reach the rank of principal dancer at a major international ballet company. She has been featured in the Chinese versions of Vogue, Esquire, and Tatler. Currently she is also a brand ambassador for Van Cleef & Arpels and Rolex. ‘)}